Creative, professional, and personalized advertising designed to elevate and bridge gaps. Specializing in community-focused marketing strategies for athletes and brands to achieve maximum success in off-field capacities. Connecting people with brands, people with people, & people with opportunities.

SERVICES

While the opportunities are endless, there are three areas of service that take focus.

Brand Management

Thinking about starting a brand? Already have one? Brands are an extension of you - an invaluable tool during and after your athletic career. Assistance available for idea development, marketing strategies, social media management, & media outreach, all aimed at maximizing your brand’s visibility to keep your project moving.

Individual Media Assistance - Athletes

Strengthen visual identity, positioning, and presence in the digital environment. Perfect for athletes looking for help with content creation, those wanting to use a new platform, or general media assistance.

Event Operations

Youth camps, brand activations, fundraisers, and project coordination. Specializing in interactive marketing efforts for community impact. Facility, operation, and advertising assistance to execute and showcase events.

WHY

Athlete branding is the first step in creating a long, successful career. Advancing player understanding by identifying unique value propositions early can expand reach and increase commercial appeal. This is not a one-size-fits-all approach. The mission is to be a resource and advocate for passions outside your sport. Through authentic partnership, we will build personalized plans to invest in your projects—allowing you to stay focused on player priorities and grow outside your sport.

Kennedy White

Kennedy White is a multifaceted brand strategist passionate about helping athletes, individuals, and organizations bring their visions to life. As a proud Hoosier and Indiana University student, she has channeled her love for basketball into a dynamic career in the sports industry. With expertise in community outreach initiatives, experiential and influencer marketing, Kennedy delivers innovative strategies and personalized support to elevate brands and empower clients to achieve their goals.

Whether it be crafting social media strategies or launching exciting merchandise, the mission stays the same. Connect athletes with opportunities that showcase their unique skill and story. Impact, inspire and grow the game through authentic, personalized partnership.

Contact Me

kennrwhi@gmail.com